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Title details for The Story Factor by Annette Simmons - Available

The Story Factor

Inspiration, Influence, and Persuasion through the Art of Storytelling

by Annette Simmons
Annette Simmons
Audiobook
1 of 1 copy available
Borrow Listen to a sample Listen to a sample
1 of 1 copy available
Fully revised, updated, and expanded, this modern classic will teach you to use the art of storytelling to persuade, motivate, and inspire in life and business
Anyone seeking to influence others must first know their own story, and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well and you will create a shared experience with your listeners that can have profound results.
In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world. Whether writing a screenplay, or announcing a corporate reorganization, Simmons illustrates how story can be used in ways that cold facts, bullet points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.

  • Creators

  • Publisher

  • Release date

    January 7, 2020

  • Formats

    • OverDrive Listen audiobook

      • ISBN: 9781549185649
      • File size: 365178 KB
      • Duration: 12:40:47

  • Languages

    • English

  • Levels

    • Lexile® Measure: 1090
    • Text Difficulty: 7-9

  • Reviews

    • Library Journal

      February 15, 2001
      In this highly readable book, business communications consultant and author Simmons (Territorial Games) pitches storytelling as the modus operandi for business success. Identifying six stories one must learn how to tell "Who Am I," "Why I Am Here," "The Vision," "Teaching," "Values in Action," and "I Know What You Are Thinking" Simmons illustrates how they can be applied under any circumstance. A successor to Dale Carnegie's classic How To Win Friends and Influence People, this work follows the format of a traditional textbook, mirroring a PowerPoint presentation with minimal text and maximum graphics, bullet-pointing, etc. Potentially useful as a communications text, this is a viable selection for public libraries looking to strengthen their business communications collection. Robert Moore, Itworld.com, Southboro, MA

      Copyright 2001 Library Journal, LLC Used with permission.

Formats

  • OverDrive Listen audiobook

subjects

Languages

  • English

Levels

  • Lexile® Measure:1090
  • Text Difficulty:7-9

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